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  • 4-2-26 - The Peek Perspective

4-2-26 - The Peek Perspective

Thursday, May 22nd, 2025

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How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads

The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

Lawsuit Filed Shortly After DeSantis Signs Florida’s ‘SAVE Act’

Lawsuit Filed Shortly After DeSantis Signs Florida’s ‘SAVE Act’

By Liz Peek Staff

Federal lawsuit filed against Florida's new election law HB 991 hours after DeSantis signed it. Challenges claim constitutional violations.

Supreme Court’s Alito Invokes Scalia’s Legacy in Heated Birthright Citizenship Debate

Supreme Court’s Alito Invokes Scalia’s Legacy in Heated Birthright Citizenship Debate

By Liz Peek Staff

Justice Alito invokes Scalia's textualism in Supreme Court debate over 14th Amendment birthright citizenship and illegal immigration.

Bruce Springsteen Draws Criticism After $800-Plus Concert Ticket Becomes Platform for Anti-American Message

Bruce Springsteen Draws Criticism After $800-Plus Concert Ticket Becomes Platform for Anti-American Message

By Liz Peek Staff

Bruce Springsteen draws criticism for political commentary at expensive concert. Fans accuse the rocker of anti-American rhetoric during his Minneapolis tour op